Social networking (SM) sites are blended sites. They combine media with social interaction, using highly accessible and easy enough to utilize publishing platforms Sydney Brooke Simpson. There is often an overlap between what sites are thought social networking sites and what sites are thought social networking sites.

They're for Networking

This is because SM sites in many cases are used as a way of networking. You might distinguish between the two by saying that social-media sites refer to sites that employ media as a means to be social, while social networking sites refer to any sites where networking and connections can be made.

What Sites are They?

YouTube is a great exemplory case of a SM site. It enables the easy publishing of media to a wide open audience who can connect via their comments and reactions to the videos, or the creator can interact with the audience through the video. Media plays an important role in the social connections.

Facebook, MySpace, Second Life and Flickr have all been called social-media sites as well. So given that you know what social-media sites are, how would they relate genuinely to you?

They're Popular

With Facebook coming in at number 2 for hottest sites on earth and YouTube coming in at number three, you will see that social sites are great places in making connections and for generating traffic.

The first thing you need to do is consider what media type is better for your company. There are some types of media that immediately fit with a business and brand. Like, the music industry includes a love-hate relationship with YouTube, people can pay attention to songs and watch videos for free, but stars like Soulja Boy and Justin Bieber shot to stardom with the aid of YouTube.

They Can Drive Traffic

Clothing, makeup and accessories are a natural fit with photography or video. But even though you are an information-based company you can find still lots of ways to utilize SM sites to draw traffic. Instructional videos and product tours - where you talk the audience through what the product or service is - are a good way to make a company presence on YouTube, Vimeo or another video social site.

Anyone and any business can produce a Facebook or MySpace page, from makeup brands to car companies and cleaning products. The key with these kind of sites is to make a profile for your company that is personal along with professional, so that you may make contacts and connections in a traditional manner. Your presence on these sites should raise awareness of one's company's brand along with products or services. The more people that learn about your company and your business' site, the more traffic you are able to attract.

Regardless of your company type, social networking sites are only potentially powerful to ignore. There's a growing community of potential customers and clients available, it's time you joined in!